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Purpose-Aligned, Strategy and Operations Evolution
Evolving fundamentals using system thinking will improve metrics that enable sustainable growth and profitability!
Representative Strategic Initiatives
Prioritize Impactful Initiatives
Unite the board, executives, and employees using an effective corporate strategy and plan
Improve internal operational maturity to accelerate profitability and prepare for the next growth stage
Preemptively address competitive ecosystem through evolution and further productization of offerings
Increase customer value and stickiness by focusing on the highest value-creating capabilities
Optimize pricing and packaging to improve new logo deal size, sales cycle, and customer satisfaction
Elevate customer retention and account growth by improving account planning, time to value, and value realization
Align organizational design and role-specific skills with processes to maintain productivity and performance with scale
Maximize value from M&A activity through effective diligence and/or integration
Representative Impact Areas
Impact Relevant Metrics
Return on investment in strategic initiatives
Productivity of operations investment
Variance from operations plans
Value realization from acquisitions
Cost of new logo sales
Cost of account growth
Cost of value delivery
Net positive customer value
Account-level profitability
Customer lifetime value
Alignment to buyer decision drivers
Employee skill/will to role alignment
Voluntary/involuntary employee turnover
We work with private mid-market B2B companies
Prospective & Longitudinal Approach to Purpose, Strategy, and Operations
Prudent ApproachThe Spiral Stairway Method empowers mid-market executives to...
Balance incentives of all stakeholders
Choose a purpose-aligned strategy
Find business model sustainability
Improve unit economics and profitability
Optimize net positive customer value
Maximize capital efficiency